Crystal Lake Ski and Outdoor Center is a non-profit organization devoted to supplying the surrounding and extended community with affordable outdoor adventure in the Endless Mountains of Pennsylvania. Their annual trail race is one of the many ways they raise money to maintain their cross-country ski trail system so it can be utilized throughout the ski season. This logo was created using elements of their established brand including color palette, typography, and graphics like the trees within the negative space of the shoe. The established brand was also used to create digital designs for marketing campaigns through email and social media, as well as print design for shirts, flyers, and awards.